CRM Retention Junior

Headquarters: Gibraltar, GI URL: http://bullfinchrecruitment.com Bullfinch Recruitment is partnering with one of our clients to find a Junior CRM & Retention Specialist to join their team. This role is designed for a professional who is eager to transition into the world of player engagement and marketing automation. This position is for someone who is operationally disciplined, data-curious, and ready to be trained into a CRM Ops specialist. You will be responsible for the day-to-day execution of campaigns that keep our players engaged and active, working at the intersection of technology, data, and creativity. What you'll be doing: Through a combination of structured training and hands-on experience, you will learn to: Execute Campaigns: Build and schedule retention journeys and look into marketing automation workflows using platforms such as Bloomreach and Builder. Cross-Functional Alignment: Collaborate with Content, Design, Loyalty, and Customer Support teams to ensure all retention activities align with broader brand campaigns. Troubleshoot Campaigns: Assist in troubleshooting CRM workflows and identifying process enhancements to improve overall operational efficiency. Customer Service: Work closely with the CS team to help improve the customer experience for those asking for additional rewards. What we are looking for: We are seeking a candidate who demonstrates the potential to grow into a high impact specialist. Ideally, you bring: A Technical Mindset: You may not be a CRM expert yet, but you have a high level of comfort with new software and the ability to quickly learn new platforms. Operational Excellence: You are detail-oriented with a focus on accuracy and consistency in your work. Strong Communication: An effective communicator who can work independently while collaborating across different departments. Proactive Mentality: A self-starter attitude with a drive to identify opportunities for improvement and make a real impact in a high-growth envir