Creative Director - Brand Narrative

Headquarters: San Francisco, CA, New York, NY, Portland, OR, or Remote within Canada or United States In 1977, Charles and Ray Eames began a film with a picnic beside Chicago’s lakefront. Over the next nine minutes, Powers of Ten traveled out toward distant galaxies and back into the microscopic world inside a human hand. An enormous subject became a journey you could follow, built around a simple change in perspective. Images, language, movement, and sound brought the idea to life together. That’s the kind of creative thinking we’re looking for at Mercury: finding a compelling idea inside something complex, then bringing together the people and crafts that make it unforgettable. We’re looking for a Creative Director to build and lead Brand Narrative , a new team within Brand Creative. You’ll turn company strategy, product truths, customer insight, and cultural observations into original concepts for our most important launches, campaigns, and brand moments. You’ll originate ideas yourself and stay closely involved as they become finished work. Your background might be in art direction, design, or copywriting. What matters is your ability to develop exceptional concepts, recognize the best idea wherever it comes from, and bring the whole creative studio together to make it real. Whatever your starting discipline, you’ll bring deep experience in film-led storytelling. You’ll lead Brand Narrative in close creative partnership with your peers leading Brand Design and Writing. Together, you’ll shape concepts, language, and visual expression from the beginning, bringing distinct perspectives and shared ownership to the work. You’ll contribute strong ideas of your own, invite others to challenge and improve them, and build on theirs. This is a role for someone who enjoys making work together, not developing ideas in isolation and handing them off. You’ll also shape what Brand Narrative becomes. That means building its culture, developing its people, and establishi